Sr Social Media Producer
New York, NY, US, 10019
Job Posting Title: Senior Social Media Producer, CBS Sports Soccer
Department: CBS Sports.com Social Media
Location: Telecommuter
About Us:
CBS Interactive, a division of ViacomCBS, is the world’s largest publisher of premium digital content and a perennial top 10 Internet company. CBS Interactive’s brands span popular categories like technology, entertainment, sports, news and gaming.
Properties include the websites, apps and streaming services of the CBS Television Network such as the CBS All Access subscription service, CBS News Digital platforms including the 24/7 digital news network CBSN, and CBS Sports Digital brands including the 24-hour streaming sports news network CBS Sports HQ, as well as digital-first properties in key content verticals, including CNET, ZDNet, TVGuide.com, GameSpot, Last.fm, Metacritic and Chowhound.
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Description:
Division Overview:
The CBS Sports Social Media team creates and distributes all content posted from CBS Sports, CBS Sports Network, and CBS Sports Digital's social media channels. In a sports media landscape that's cluttered with noise, we take pride in building creative concepts that cut through with our audience and represent the values of our brand.
CBS Sports is building a team to lead our coverage of soccer on social media. The Senior Social Producer will be a significant contributor to programming our soccer accounts. Our ideal candidate will be proactive in nature and fluent in speaking to a women’s soccer audience on social. Further, they will understand best practices of Twitter, Instagram, YouTube, and TikTok, as demonstrated by their portfolio of work. They must be equipped to create content (i.e. videos, graphics, photoshops, memes) that best play to each platform’s audience.
The candidate will work in partnership with the production and editorial teams at CBS Sports to run these accounts. They must have the ability to identify trending stories, format them for social platforms, and use them to engage our audiences.
Role Details:
The Senior Social Producer will play a vital role in running an account dedicated to covering women’s soccer at CBS Sports. In addition to covering the NWSL, USWNT, Women’s World Cup Qualifiers and Women’s Nations League on CBS platforms, they will be responsible for covering significant non-CBS matches from European leagues (e.g. UWCL, FAWSL, Primera División, Division 1 Féminine, Frauen-Bundesliga and Serie A femminile) and important breaking news from those leagues in the soccer world.
Your Day-to-Day:
Post live social content from NWSL, USWNT matches and studio programming
Come up with original creative concepts in reaction to ongoing social conversation in European football
Create photoshops and memes
Lead and develop daily posts for CBS’ soccer accounts across Twitter, Facebook, Instagram, and TikTok
Communicate with peers in Production, Editorial, and Marketing teams to support their priorities through our social accounts
Coordinate with CBS soccer talent to produce/post video to our social accounts
Work with social designers and video editors to build editorial and promotional content
Qualifications:
What you bring to the team:
You have –
3+ years relevant experience leading branded social media accounts
Familiarity with and passion for women’s soccer
Willingness to adapt working schedule to cover primetime soccer matches, often on nights and weekends
Ability to work under extremely fast turnaround times
Grasp of Adobe Photoshop and Premiere with a hunger to improve your craft
You might also have –
Exceptional writing ability and a strong understanding of English grammar
Nearest Major Market: Manhattan
Nearest Secondary Market: New York City