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Business Intelligence Analyst


New York, NY, US, 10016

New York

Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from ViacomCBS, combines live sports, breaking news, and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream ViacomCBS Streaming’s other live channels: CBSN for 24/7 news, CBS Sports HQ for sports news and analysis, and ET Live for entertainment coverage.


Overview & Responsibilities: 

Data plays a central role at ViacomCBS Streaming, and as part of the Data & Insights Group (DIG), Business Intelligence Analysts are key to delivering actionable insights for our leadership teams to act upon. The BI Analyst is responsible for developing and generating reports, insights, & analysis across multiple systems. You will be expected to identify business, marketing, and product opportunities, challenges, and trends and be able to communicate your findings effectively to a variety of stakeholders. This role will be primarily focused on data analysis work related to Paramount+ and other streaming initiatives. 


  • Build and manage reports showing the health of key performance metrics 
  • Write SQL to query a data warehouse (BigQuery) for data in order to answer questions from a variety of stakeholders 
  • Present insights and analysis to different teams and stakeholders 
  • Develop and maintain statistical and spreadsheet models for forecasting, scenario planning, and other predictive work 
  • Work closely with product, finance, and marketing teams to represent and capture business goals and initiatives 
  • Develop automated dashboards and reports that allow non-data savvy users to generate insights and answer questions in a self-service fashion 
  • Make recommendations to the product, finance, and marketing teams on tactical adjustments to improve performance 
  • Support A|B testing tasks with exploratory analysis, sample size calculations, and test analysis 


Key Projects: 

  • Building dashboards (using Tableau and other BI tools) that illustrate how key performance indicators (KPIs) and metrics are changing over time 
  • Refining reports, dashboards, and insights based on the needs of a rapidly changing business  
  • Live Sports and Premiere Event reporting focused on content performance and audience acquisition 
  • Supporting monthly and quarterly reporting initiatives 
  • Developing our standard reporting for product KPIs and questions 
  • Owning the forecasting model for the portfolio of properties 
  • Perform Ad Hoc analysis on specific business problems and summarize findings in an accurate, concise, easy-to-understand manner  


Basic Qualifications: 

  • BA/BS. 2 years of relevant work experience in a digital and analytical field 
  • At least 1 year of experience with AB testing tools like Optimizely and/ or Adobe Target * Knowledge and experience of different testing approaches (A|B, multi-variant, etc.) 
  • Strong experience in web analytics and video analytics tools (Adobe Analytics, Google Analytics) 
  • Adept with common statistical analysis and techniques 
  • Understanding of web, native app, video measurement technology and standards 
  • Proficient with analytical tools and languages supporting data analysis, reporting, and visualization - Excel, Microsoft Office, Google Collaborative Apps (Docs, Sheets, Slides, Data Studio), Tableau, R, Python! 
  • Experience extracting data from databases using SQL 
  • Strong detail-orientation with a penchant for data accuracy and good grammar 
  • Able to effectively tell stories with data and present findings to a non-technical audience 


Additional Qualifications: 

  • Strong mathematics, statistics background 
  • Experience using project management tools like those from Atlassian (JIRA, Confluence) 
  • Experience using Google Cloud Platform (BigQuery) 
  • Experience with GitHub or BitBucket 





ViacomCBS is an equal opportunity employer (EOE) including disability/vet.



At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.


If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.viacomcbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned.

ViacomCBS believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, ViacomCBS requires COVID-19 vaccines for current U.S. employees, including all newly hired employees. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

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As ViacomCBS begins the process of returning to the office in the US, there are a few key dates to keep in mind

  • The first dose of the Moderna vaccine should be no later than November 29.
  • The first dose of the Pfizer vaccine should be no later than December 6.
  • The J&J vaccine should be administered no later than December 27.

Nearest Major Market: Manhattan
Nearest Secondary Market: New York City