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Senior Director, Subscriber Forecasting

10663

Burbank, CA, US, 91505

Marketing
Burbank
Full-Time

Paramount Global is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, its portfolio includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, ViacomCBS provides powerful capabilities in production, distribution and advertising solutions for partners on five continents.

 

Overview & Responsibilities:

 

We are looking for a Senior Director of Subscriber Forecasting to own Paramount+ subscriber forecasting and build out a team to oversee both acquisition and retention cohorts accounting for multiple distribution strategies, content verticals and offers as the service grows


 

Description: 

 

Your Day-to-Day:

  • Own Paramount+ subscriber forecasts and measure performance to plan, including subscriber acquisition by cohort and short and long term subscriber retention in close collaboration with the marketing and finance team to help model revenue and future growth trends.

  • Oversee marketing expense forecasting, tracking, and reconciliation by line item 

  • Lead process to collect and analyze model inputs across acquisition, retention and partnership leads to incorporate all perspectives and analyze how different promotions and platforms impact the business

  • Model out subscriber flows by different cohorts

  • Model out new program greenlight acquisition and retention impact on overall business

  • Analyze subscriber growth and churn to identify factors that drive performance, describe reasons for variance to plan and identify potential levers to accelerate business growth.

  • Develop and present monthly, quarterly and yearly metrics on marketing revenue performance management using Business Intelligence (BI) Analytics, Excel or other tools when required.

  • Manage and motivate a growing team to produce superior results


 

Qualifications:

 

What you bring to the team:

You have -

  • Minimum of 7-9 years of forecasting/modeling experience in a DTC subscription-based business

  • Strong understanding of retention cohorts and curves

  • Presenting data and trends in a format that is immediately useful to answer questions about the business growth.

  • Highly analytical and data-driven with the ability to surface meaningful insights from large data sets

  • Ability to quickly learn and navigate several internal processes and procedures.

  • Strong communication and problem-solving skills

  • Ability to prioritize and organize effectively

  • Ability to supervise and motivate others

 

You might also have -

  • Streaming product experience a plus

 

 

Paramount is an equal opportunity employer (EOE) including disability/vet. 

 

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 

 

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned. 

Paramount believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, Paramount requires COVID-19 vaccines for current U.S. employees, including all newly hired employees, subject to applicable law. Union employees are subject to the agreement reached between the Company and the applicable Union.


Nearest Major Market: Los Angeles