Loading...
Share this Job

Director, Creative Advertising

5501

Los Angeles, CA, US, 90038

Marketing
Los Angeles
Full-Time

Founded in 1912,  Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The iconic Paramount logo has opened some of the most successful and beloved films in cinematic history,  including timeless classics such as Sunset Boulevard,  The Godfather,  Forrest Gump and Ferris Bueller's Day Off,  and blockbuster franchises such as Star Trek,  Transformers,  and Mission Impossible. Recent innovative break-out films such as Interstellar,  Arrival and A Quiet Place have added to Paramount's film legacy. Paramount Pictures Television's 13 Reasons Why,  The Alienist and Jack Reacher have also been thrilling audiences. With a beautiful 65-acre lot in the heart of Hollywood,  a worldwide network of offices and a culture of engagement,  Paramount's passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount is a subsidiary of ViacomCBS,  which reaches 700 million global subscribers through MTV, Nickelodeon,  Comedy Central,  BET and other media networks.

 

Overview & Responsibilities

  • This position helps drive the creative direction, development and execution of digital advertising and marketing strategy for Motion Picture marketing.
  • Partner with executive vice-president, senior management, filmmakers, feature film cast and crew, editorial and advertising agencies as well as Paramount Pictures marketing departments
  • Lead digital creative budgets
  • Concept, build and produce ads for digital/online placement – working with our digital agencies
  • Lead workflow with the digital marketing team to ensure all integration memos are filled and timelines are met
  • Interpret digital media plans and be responsible for the creation of different assets
  • Partner with the analytics team to review the success of campaigns and optimize/adjust accordingly
  • Work with digital and brand strategy to craft trailer launch plans
  • Participate in creative research and ideation, including comparable campaigns, cues, copy and concepts
  • Involvement in creative strategy of AV, Print and Digital materials
  • Lead quotes, culls, accolades and awards tracking
  • Proficient in various digital platforms such as Facebook, You Tube, Instagram, Snapchat, FEPs and site driven placements
  • Well versed with different ad types used digitally - :06 bumpers, :10s :15s, Motion graphics driven creative and longer form AV materials
  • Expertise in extending the tone/voice established in traditional forms of creative advertising and carrying that over into the digital space
  • Metrics knowledge that determines success of digital advertisements

 

Basic Qualifications

  • Minimum 7 years related experience
  • Knowledge of Adobe Creative Suite (creative file types, etc.), BOX, iMovie, etc.

 

Additional Qualifications

  • Success with significant entertainment related campaigns with a focus on digital and social media outlets
  • Deep understanding of current digital trends, formats and influences
  • Highly organized, driven with a passion for movies and entertainment
  • Excellent oral and written communication skills

 

ViacomCBS is an equal opportunity employer (EOE) including disability/vet. 

 

At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 

 

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.viacomcbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned. 


Nearest Major Market: Los Angeles