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Vice President, Digital Marketing

5314

Los Angeles, CA, US, 90038

Marketing
Los Angeles
Full-Time

Founded in 1912,  Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The iconic Paramount logo has opened some of the most successful and beloved films in cinematic history,  including timeless classics such as Sunset Boulevard,  The Godfather,  Forrest Gump and Ferris Bueller's Day Off,  and blockbuster franchises such as Star Trek,  Transformers,  and Mission Impossible. Recent innovative break-out films such as Interstellar,  Arrival and A Quiet Place have added to Paramount's film legacy. Paramount Pictures Television's 13 Reasons Why,  The Alienist and Jack Reacher have also been thrilling audiences. With a beautiful 65-acre lot in the heart of Hollywood,  a worldwide network of offices and a culture of engagement,  Paramount's passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount is a subsidiary of ViacomCBS,  which reaches 700 million global subscribers through MTV,  Nickelodeon,  Comedy Central,  BET and other media networks.

 

Overview and Responsibilities:
We are excited for a VP, Digital Marketing to join the team! This role is responsible for the bigger strategy as well as the day-to-day execution and optimization of all creative campaigns online. This position works closely with the SVP, Digital Marketing on all campaign aspects. 


Responsibilities:

  • Partners with management and leadership to define marketing objectives
  • Builds thoughtful, distinctive and break-out creative for social media campaigns across TikTok, Instagram, YouTube, etc.
  • Leads the day-to-day executions and monitoring of all digital projects and timelines
  • Determines whether marketing objectives are being met and recommends needed adjustments a campaign progresses
  • Measures and analyzes campaign performance and articulates insights to departments
  • Project manages digital initiatives, as well as scheduling and communication with external design and production teams assigned to projects
  • Works with SVP to fulfill requested filmmaker and senior executive feedback for online campaigns
  • Continually researches and strategizes new trends, technologies and concepts as they pertain to marketing films online; comes to the table with new ideas within the digital space
  • Embraces technology and all things digital (e.g. social media, augmented reality, podcasts, apps, etc.)
  • Proactively develops and grows relationships with new platforms, social media influencers, and technology providers
  • Monitors all competition
  • Manages and develops staff, making recommendations for departmental development to address changing digital landscape
  • Works seamlessly with the media team to lead custom campaigns for top publishers and social platforms 
     

Basic Qualifications:

  • Minimum 7 years of project management/production/internet experience in a fast-paced design agency, marketing company, or inhouse creative services environment
  • Experience required with MS Office suite, Adobe Photoshop, File Transfer Protocols (FTP, SFTP) 


Additional Qualifications:

  • Excellent presentation and analytical skills
  • A proven ability to manage a team
  • Excellent negotiation and communication skills
  • Strategic problem solver while curious and willing to innovate
  • Capable of handling several projects at once and operating effectively in a high-pressure environment
  • Articulate with a demonstrated ability to communicate new and complex ideas clearly and persistently
  • Demonstrated leadership skills are required but the candidate should be equally comfortable taking initiative and operating in a hands-on manner
  • Savvy digital media executive with an interest in the evolution of the digital media landscape and how that change affects consumer behavior
  • Strong background in project scheduling and time estimating, excellent proofreading abilities, and basic knowledge of HTML and Flash
  • Knowledge or work experience with the workings of a motion picture studio a plus
  • Strong creative instincts!

 

ViacomCBS is an equal opportunity employer (EOE) including disability/vet. 

 

At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 

 

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.viacomcbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned. 


Nearest Major Market: Los Angeles