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Manager, Key Account Marketing

8993

New York, NY, US, 10019

Marketing
New York
Full-Time

Showtime Networks Inc. (SNI) owns and operates the premium television networks SHOWTIME®, THE MOVIE CHANNEL™ and FLIX®, and also offers SHOWTIME ON DEMAND®, THE MOVIE CHANNEL™ ON DEMAND and FLIX ON DEMAND®, and the network's authentication service SHOWTIME ANYTIME®. Showtime Digital Inc., a wholly owned subsidiary of SNI, operates the stand-alone streaming service SHOWTIME®. SHOWTIME is currently available to subscribers via cable, DBS, and telco providers, and as a stand-alone streaming service through Amazon, Apple®, Google, LG Smart TVs, Oculus Go, Roku®, Samsung Smart TVs and Xbox One.

 

 

Role:

Manager, Key Account Marketing (KAM) will report into the Senior Director of KAM for Showtime’s streaming service and will be responsible for go-to-market planning and ongoing marketing, editorial and content strategy across distribution partnerships, including Streaming Media Device partners, game consoles and more. This position also monitors, tracks, analyzes, and presents recommendations to improve the results of key account marketing campaigns in order drive platform growth and subscription goals.

 

Come join our growing team!

 

Responsibilities: 

  • Work with cross functional partners across the Showtime organization to build strategic outbound marketing programs as well as lead campaign development, campaign execution, approvals, and performance tracking
  • Support partner marketing campaigns for tentpole events, original series premieres, and core network priorities across paid and organic channels for various platform partners in a cross-functional team
  • Develop the strategy, creative briefs, work back plans, approvals, and trafficking for all on platform paid media
  • Track and analyze campaign performance, measure the efficiency of partner campaigns that drive subscriber acquisition, engagement, and retention
  • Serve as a cross functional liaison between essential teams to implement campaigns and promotional activity
  • Ensure marketing activity aligns with any internal and/or corporate priorities
  • Develop performance review presentations and recaps to share with the greater team, including key findings and recommendations to help drive growth
  • Build content strategies for all partner related activity
  • Work with business affairs and legal team to ensure all campaign creative and materials are cleared for use and being accurately represented
  • Review and approve co-branded recurring tactics including spots, online banners, online sampling tactics, etc. to maintain brand integrity and follows all creative guidelines
  • Collect, compile and catalog all finished SNI and partner produced materials for Key Accounts records and for reference for various SNI departments within shared directory libraries
  • Pro-actively seek opportunities to streamline workflow and communication across the team as well as handle partner specific inputs in any shared team documents 

 

Qualifications: 

  • Bachelors degree required with emphasis in marketing and/or communications preferred
  • Minimum 2-4 years marketing experience
  • Cable Industry, ad agency (account side), and/or digital/content syndicator experience preferred

 

Additional Qualifications:

  • Excellent communication skills, verbal and written
  • Strong organizational, interpersonal and collaborative skills required in order to lead projects and decision makers at once
  • Strong analytical skills to evaluate the performance of marketing campaigns, ability to change directions and read data sets to provide strategic recommendations 
  • Experience developing proposals, creative assets, requiring strong attention to detail 
  • Strong project management and interpersonal skills, with the ability to take initiative in a challenging, fast-paced environment of multiple priorities
  • Willingness to travel (>5%) 

 

ViacomCBS is an equal opportunity employer (EOE) including disability/vet. 

 

At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 

 

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.viacomcbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned. 


ViacomCBS believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, ViacomCBS requires COVID-19 vaccines for current U.S. employees, including all newly hired employees. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

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As ViacomCBS begins the process of returning to the office in the US, there are a few key dates to keep in mind

  • The first dose of the Moderna vaccine should be no later than November 29.
  • The first dose of the Pfizer vaccine should be no later than December 6.
  • The J&J vaccine should be administered no later than December 27.


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City