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Marketing Coordinator, CBS Sports


New York, NY, US, 10016

New York

CBS Sports, a year-round leader in cross-platform sports coverage, broadcasts a portfolio of events on the CBS Television Network, including THE NFL ON CBS; college football, including the SEC ON CBS; college basketball, including the NCAA Division I Men's Basketball Championship; golf, including The Masters®, PGA Championship and PGA TOUR; soccer, including the UEFA Champions League and NWSL; and CBS SPORTS SPECTACULAR. 

In addition, the division includes CBS SPORTS NETWORK, the 24-hour cable home of CBS Sports which televises live sports programming throughout the year, including college football and basketball games, UEFA Champions League and Europa League action, Italy's Serie A matches, Concacaf national team competitions, as well as a full slate of original programming and studio coverage. 

CBS Sports also delivers an extensive lineup of global soccer coverage on Paramount+, including every UEFA club competition match, all Serie A matches as well as Concacaf national team competitions, and produces INSIDE THE NFL for Paramount+. CBS Sports Digital's multi-platform offerings include and the CBS Sports apps for mobile and connected TV devices; the 24/7 streaming sports news network CBS Sports HQ; 247Sports; MaxPreps; CBS Sports fantasy games; and SportsLine.


The CBS Sports Digital Marketing team is seeking a Coordinator to help support cross-platform marketing initiatives for CBS Sports Digital. This role requires someone with excellent interpersonal skills, attention to detail and the ability to effectively manage multiple projects. The job will work closely with many internal partners from CBS Sports HQ, Paramount+, Pluto TV, CBS Sports broadcast, design, research, product, business development to grow and engage audiences.

The Marketing Coordinator must be a natural self-starter who is confident, eager tolearn and to take on different types of tasks daily. The ideal candidate is a team player who thrives in a fast-paced environment.


Responsibilities Include:

  • Assist in the creation and execution of DTC marketing campaigns that increase cross-platform tune-in and brand awareness for CBS Sports events and properties – NFL, UEFA Champions League, Serie A, SEC on CBS, March Madness, the Masters, PGA Championship, PGA Tour, National Women's Soccer League, WNBA and CBS Sports HQ, the 24/7 free streaming news network
  • Support the development of creative briefs and manage revisions, delivery to all third parties, trafficking, tracking, reporting and recaps on all campaigns. This involves engaging with the design process from start to finish, including copywriting, layout and delivery of assets.
  • Assist in management of the content calendar and project backlog for all CBS Sports properties (SVOD, AVOD, linear) throughout the year.
  • Assist in deployment of the weekly “CBS Sports This Week” Newsletter, including sourcing creative, build out and testing.
  • Coordinate and communicate with key stakeholders regarding sports schedule updates or changes. Monitor social media and news for relevant news affecting upcoming or current marketing campaigns
  • Manage the organization of IOs, invoices, third party assets, style guides, paid and organic campaign reporting and other team files in tools like Confluence, Tableau, Trello and Adobe Omniture
  • Assist team members in coordination and communication with partners from outside of the company including OTT distribution partners



  • 1-2 years of experience required, preferably at a media company or in a previous marketing role and experience working with performance marketing tactics
  • Ability to work efficiently and with a sense of urgency while handling a high volume of campaigns
  • Highly organized, detail-oriented, with a positive attitude and willingness to jump in on all types of projects
  • Comfortable working across various internal project management and trafficking tools such as Asana, Trello, Salesforce, and Prism
  • Communicates professionally, clearly and effectively across all functions and levels of the organization
  • Excellent sports knowledge (professional & collegiate sports as well as international soccer)
  • Bachelor’s degree in Marketing, Business, Communications or a related field preferred
  • Must be comfortable with potential weekend work



Paramount is an equal opportunity employer (EOE) including disability/vet. 


At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 


If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to Only messages left for this purpose will be returned. 

Paramount believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, Paramount requires COVID-19 vaccines for current U.S. employees, including all newly hired employees, subject to applicable law. Union employees are subject to the agreement reached between the Company and the applicable Union.

Nearest Major Market: Manhattan
Nearest Secondary Market: New York City