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SVP, Digital Operations, BET

8063

New York, NY, US, 10036

Marketing
New York
Full-Time

BET Networks,  a subsidiary of ViacomCBS Inc. (NASDAQ: VIA,  VIA.B),  is the nation's leading provider of quality entertainment,  music,  news,  and public affairs television programming for the African-American audience. The primary BET channel reaches more than 90 million households and can be seen in the United States,  Canada,  the Caribbean,  the United Kingdom,  and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com,  a leading Internet destination for Black entertainment,  music,  culture and news; BET HER,  a 24-hour entertainment network targeting the African-American Woman; BET Music Networks - BET Jams,  BET Soul and BET Gospel; BET Home Entertainment; BET Live,  BET's growing festival business; BET Mobile,  which provides ringtones,  games and video content for wireless devices; and BET International,  which operates BET around the globe.

 

Overview and Responsibilities:

Our team at BET is currently seeking a senior level, innovative and accomplished professional to lead our Digital operations team as (SVP of Digital Operation). The role will be responsible for building a team and develop a high growth operations strategy and ways of working to redefine BET Digital and unlock transformative growth across multiple categories and platforms. This role reports to the EVP, Chief Marketing Officer. The SVP is responsible for revenue growth, strategy, and day-to-day operations to ensure BET digital delivers against its revenue target and ambition of becoming a premiere digital ecosystem that advances BET position and culture.

To be successful in this role, the candidate must understand content production, audience development, digital operations, analytics, as well as the latest platforms and technologies in the space. In addition to being an expert in the field, the candidate should have an established network of subject matter experts across the industry.

The SVP will run day-to-day operations while working closely with the CMO, Digital Editorial team and BET Sales Organization. Possessing a clear vision with a strong sense of urgency and the ability to work in a fast-paced environment with composure is critical.

The SVP of Digital Operations must be an inspiring, innovative, and enthusiastic leader with tested leadership skills. An understanding of current complexities and future growth opportunities will allow the candidate to successfully drive material growth.

 

Specific responsibilities include, but not limited to:

  • P&L Management
  • Understand and work with editorial leadership to develop best-in-class monetization strategies for content for web, video and social media channels.
  • Create and maintain a consistent vision and voice across all verticals.
  • Work closely with Sales Leadership to drive sponsorships, views/impressions, CTR and other key metrics.
  • Leverage industry relationships to develop strategic partnerships and secure access to exclusive and original content.
  • Develop specific digital platform strategies that drive network goals, community development and revenue.
  • Lead and develop engaged team
  • Where appropriate, facilitate digital content ideation for tentpole and special events across the network.

 

Basic Qualifications:

  • 15+ years in Digital Strategy/Operations.
  • Expertise in handling multiple content platforms. Desktop/ Mobile/ Social/ App/ CTV/ vMVPD.

 

Additional Qualifications:

  • Familiarity with the Linear and SVOD ecosystem
  • Experience tracking and analyzing performance of digital content
  • Strong interpersonal skills and a desire to work collaboratively; ability to quickly build good working relationships across a vast organization, across functions
  • Excellent organizational and communication skills!

 

ViacomCBS is an equal opportunity employer (EOE) including disability/vet. 

 

At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 

 

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.viacomcbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned. 


ViacomCBS believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, ViacomCBS requires COVID-19 vaccines for current U.S. employees, including all newly hired employees. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

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As ViacomCBS begins the process of returning to the office in the US, there are a few key dates to keep in mind

  • The first dose of the Moderna vaccine should be no later than November 29.
  • The first dose of the Pfizer vaccine should be no later than December 6.
  • The J&J vaccine should be administered no later than December 27.


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City