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Campaign Manager

7328

New York, NY, US, 10016 Burbank, CA, US, 91505

Sales
New York
Full-Time

ViacomCBS (NASDAQ: VIAC; VIACA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, its portfolio includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, ViacomCBS provides powerful capabilities in production, distribution and advertising solutions for partners on five continents.

 

Campaign Manager – Ad Operations

 

Job Type: Full-Time Staff

 

Description:

 

  • Brand/Division Overview:

The Ad Operations team’s primary goal is to grow global revenue in partnership with direct sales, programmatic direct, and internal buy-side marketing teams. We work closely with teams throughout the organization (including media, sales, product, marketing, analytics, and pricing), providing ad operations expertise to drive consistent and scalable campaign execution. We strive for best-in-class operational excellence and take pride in our craft!

 

  • Role Details:

Key contributor to our Ad Operations team supporting the CBS Sports Digital Group. The Campaign Manager will have the unique opportunity to own publisher ad operations for strategic initiatives across the CBS Sports portfolio. Take ownership of detailed online advertising campaign executions across a myriad of placements and platforms including display, mobile, and video. We are looking for focused, meticulous, accountable person who can bring an ownership mentality to the table. The ability to break down and communicate complex technical, operational information to non-subject matter experts is a big plus!

 

Your Day-to-Day:

 

Set up and manage direct digital advertising campaigns; focusing on timely, accurate implementations, and full campaign deliver

Ensure all creative asset specifications and ad policies are met before launching of new executions

Monitor, analyze, and optimize campaign performance against delivery and KPI objectives

Proactively conduct in-depth QA through the use of debugging tools

Troubleshoot creative issues, implement custom executions, monitor under/over delivery issues, optimize for viewability, address brand safety concerns, and be knowledgeable about site ad tagging logic to address ad disruption customer concerns

Establish and successfully handle implementation timelines for all internal stakeholders

Coordinate asset hand-off with the client and internal teams; while proactively communicating updates and setting expectations with all stakeholders

 

  • Key Projects:

Campaign Manager will continuously hone project management skills throughout the creation and scheduling process of custom, integrated campaigns in partnership with various internal and external teams

Provide suggestions on novel ways to improve current Ad Operations processes and procedures to enhance team excellence.

Join kick-off calls with clients to understand advertising specifications and discuss custom or complex executions

Build first-hand knowledge of publisher side advertising technology to consult with partners on best practices

Staying educated on key developments in the rapidly changing digital advertising ecosystem. (e.g Viewability, brand safety, invalid traffic, etc.) and utilize that knowledge to update or build new processes that support changing industry needs

 

Qualifications:

 

You have:

1-2 years experience managing digital advertising campaigns

Proven experience with ad serving platforms (i.e. DFP/GAM)

Demonstrated ability to think critically and solve complex problems

Extreme attention to detail

Proficient in all Microsoft Office applications particularly Excel (pivot tables, lookup, and formulas)

Possess strong organizational, verbal, and analytical skills

Excellent communication and interpersonal skills

Proven ability to see the “big picture”-- Recognize and prioritize concurrent projects with different timelines to increase revenue and client satisfaction

 

You might also have —

Experience with third-party ad serving technologies (such as DCM, Celtra, Clipcentric, etc.) is strongly preferred

Knowledge of Rich Media, Video Encoding, HTML5

Knowledge of web page composition and analytics

Good understanding of HTML, CSS, and Javascript

Knowledge of Programmatic advertising

 

ViacomCBS is an equal opportunity employer (EOE) including disability/vet. 

 

At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 

 

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.viacomcbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned. 


ViacomCBS believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, ViacomCBS requires COVID-19 vaccines for current U.S. employees, including all newly hired employees. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

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As ViacomCBS begins the process of returning to the office in the US, there are a few key dates to keep in mind

  • The first dose of the Moderna vaccine should be no later than November 29.
  • The first dose of the Pfizer vaccine should be no later than December 6.
  • The J&J vaccine should be administered no later than December 27.


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City